Google Wave features provide lots of possibilities

As Google Wave stutter-steps through its odd introduction (although it's considered pre-Beta, enough people have access that the rest are feeling left out) users are still feeling their way around the utility of such a tool. "Stephanie" of the developer conference video describes Wave as "email if it were invented today," but I think that is a modest description. With its predisposition for collaboration and the right extensions, Wave has the opportunity to be so much more.

Project Management - Wouldn't it be cool if you could have a series of waves, linked to one main wave: one for requirements, one for development, one for testing...that would include all the conversations between the customers and the development team so that a detailed reference would be available throughout the dev process?

College Class Groups - Collecting research, assigning roles, adding "virtual" group meetings and keeping track of tasks has the potential to be so much more organized within a single platform like Wave.

Core Competency Groups - Corporations are always fighting "the silo effect;" the difficulty of sharing knowledge across departmental lines. Competency centers are one method for breaking down these lines, but even though the spirit may be willing, there is much strength to be gained from collaborative tools that make it easier to share best practices and ask questions.

Process Improvement - I just saw this great video about how SAP Gravity has created an extension for Wave that exports into their full-featured client. This kind of hands-on interactivity provides real value.
video

Update: Here is a great related story from Mashable.com.

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Posted 4 months ago

Google Wave Invites. Come play with me!

Well, it finally came! I got my Google Wave invitation. In thinking about who I would like to invite, I realized I want to experiment and engage with others who are as excited about this medium as I am. So...I will give out most of my 20 allotted invitations to people who leave relevant, interesting, substantive comments on any article in my blog. They don't have to be nice comments...just relevant and extensive enough that it is clear you have a deep interest in marketing and social media. Note: if you leave a comment and would like a Google invite, you will have to DM me @digmktg or email me at djjones318@gmail.com with your email address. I'll need that to submit your name.


Let's play!

Deb

UPDATE! I have an even better idea! Let's start a virtual book club with a wave! We can call it "Marketing & Innovation BookWave." Actually, it's already started and we need more members, so if you HAVE a Google Wave ID, you can email or DM me and I'll add you to the "bookwave." If you NEED one, post a fabulous comment to one of my blog posts (as above) THEN email or DM me your undying love for marketing books, and I'll submit your email for a Google Wave invitation. Once you get your ID, I'll invite you to the bookwave. Fair? I thought so, too.

ALSO, I am offering a Google Wave invite to anyone willing to make my logo (top of this blog page) look cleaned up and professional. I'll send you the clean graphic.

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Filed under  //  book club   Google Wave   innovation   marketing  
Posted 4 months ago